編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-389-114 | Asahi Breweries Ltd. | Salter, Malcolm S.;Kokuryo, Jiro | General management | Business Policy( 305010001 ) |
2 | 9-391-062 | Otis Elevator Co.: China Joint Venture (A) | Yoshino, Michael Y.;Lam, Vera M.;Malnight, Thomas W. | General management | Business Policy( 305010001 ) |
3 | 9-395-016 | 3M: Profile of an Innovating Company | Bartlett, Christopher A.;Mohammed, Afroze | General management | Business Policy( 305010001 ) |
4 | 9-399-150 | GE''s Two-Decade Transformation: Jack Welch''s Leadership | Bartlett, Christopher A. | General management | Business Policy( 305010001 ) |
5 | 9-707-447 | Airbus vs. Boeing (A) | Casadesus-Masanell, Ramon;Mitchell, Jordan;Voigt, Erich Alexander | General management | Business Policy( 305010001 ) |
6 | 9-307-077 | Li & Fung 2006 | McFarlan, F. Warren;Kirby, William C.;Manty, Tracy Yuen | Operations management | Business Policy( 305010001 ) |
7 | 9-306-087 | GE''s Growth Strategy: The Immelt Initiative | Bartlett, Christopher A. | Other | Business Policy( 305010001 ) |
8 | 9-398-092 | Li & Fung (A): Beyond | Yoshino, Michael Y.;St. George, Anthony | Other | Business Policy( 305010001 ) |
9 | 9-495-031 | Charlotte Beers at Ogilvy & Mather Worldwide (A) | Ibarra, Herminia;Sackley, Nicole | Other | Business Policy( 305010001 ) |
10 | 9-607-138 | Netflix | Shih, Willy;Kaufman, Stephen P.;Spinola, David | Other | Business Policy( 305010001 ) |
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